Beverley set up Crossland in March 2008, recognising that the traditional business model for a solicitor's practice, where a client meets the partner initially but then the work is delegated to junior lawyers, does not lend itself as well to employment law, where clients want to deal with those who have the experience. So she set about assembling a team of highly experienced and practical solicitors and barristers who could give commercial and straightforward advice to clients. Their combined experience totals over 75 years.
Top ranked in Chambers' Guide and recommended in Legal 500, Beverley draws on her experience from thirty years in the law, as well as her time as a Commercial Director for a PLC and also as in-house lawyer. She describes herself as a problem solver, helping businesses to find solutions to difficult employment problems which often do not involve expensive and stressful litigation.
However, if litigation is needed, she is a very experienced advocate in both the Employment Tribunal and the Employment Appeal Tribunal, Beverley has also taken cases as far as the Court of Appeal when required.
Beverley's specialist subject is advising on restrictive covenants, either in defending claims made by former employers against their new employer, or in acting to protect the business and confidential information of her clients. In the last twelve months, she has successfully obtained three injunctions against her client's former employees when they have attempted to take confidential information.
Chambers Guide to the Legal Profession in 2017 quoted clients as saying: "She is unlike other solicitors that we've dealt with - she gets to the point and tells us what to do, and what the risks are. She lets us weigh up our options as a business." and "explaining tricky issues in layman's terms, and for providing straight, practical and clear answers." In 2018 they said 'very commercial, no-nonsense with good client handling skills.' In 2019 they said 'she drives win-win solutions and is always positive and cheerful'. The Legal 500 described her as 'outstanding' in its 2019 edition.
Away from the office Beverley is a keen traveller, runner and holds a private pilot's licence. She is also a regular contributor to all of the main HR journals as well as regular appearances on the radio for BBC Radio Oxford and LBC. She is also a children's author - Giants & Dragons by BJ Cross.